YouTube Marketing

Regular price £49.99 GBP
Regular price Sale £329.16 GBP Sale price £49.99 GBP
Course bookings are subject to VAT in the UK and some other countries. If VAT is applicable in your country, it will be added at checkout.
1). Choose course date and other options (if applicable)
2). Add delegate names to the form below
3). Choose number of delegates and 'Add to Cart'
4). At checkout choose to pay by invoice later, debit/credit card or by Clearpay*

Share this course with friends and followers on social media.

Grow Your Own Successful YouTube channel with our YouTube Marketing course today!

In this YouTube Marketing online course you will learn exactly how to create a channel that has over 1 million views, generates revenue in a number of diversified ways, and helps grow your own personal brand.

Do you want to grow your own successful YouTube channel? If so then this YouTube Marketing course is for you!

Let’s start working on making you more successful on YouTube, starting today.

The instructor will give you tips that helped him find success on YouTube, and took him a few years to learn and figure out. You will be able to use the instructors advice to hopefully create the winning strategy for your own YouTube channel that helps you achieve your greater business goals. On this YouTube marketing course, you'll learn about the importance of SEO and keywords, how to create playlists, how to monitize your channel, and so much more!

YouTube Live

We recently added a section on YouTube Live, which is the latest and greatest cool new way to reach a live audience and to promote your business and products to them.

The YouTube marketing online course has been designed to give you real-world knowledge that you can put to use from day one. It's highly flexible, so you can set your own timetable and study at your own pace. We train our students to the very best standards, offering expert instructor-led training via our state of the art eLearning platform.

Who is the YouTube Marketing Course Suitable For

This YouTube Marketing course is ideal for marketing professionals, entrepreneurs or people who want to achieve more success on YouTube.

Our YouTube marketing online course is a cost-effective and successful approach for many individuals and teams. It provides a flexible learning method, allowing candidates to schedule learning at a time that suits them and fits in with other commitments; ideal for those who find it difficult to take time away from their workplace. It also allows candidates to work at their own pace, and revisit sections of the course as often as needed, leading to a fuller understanding of all the topics covered.

What's Included in the YouTube Marketing Course?

Awarding Body


Course Duration

5 Hours

12 Months Unlimited Access

Each student will have 12 months unlimited access to allow you to have access to the training anytime 24/7.

Course Content

This YouTube Marketing course is organised into the following modules.

Module 01: Course Introduction

  •  Course Introduction (1:12)
  •  The End Screen: Your Secret Weapon (3:11)
  •  Professional video marketing path (5:11)
  •  Two exercises to the course (1:12)

Module 02: YouTube Search Engine Optimisation

  •  YouTube SEO introduction (2:53)
  •  Introduction to keyword research (4:37)
  •  Showing competitor keyword research (4:35)
  •  Keyword permutations (2:46)
  •  On page SEO for YouTube (4:09)
  •  Keyword research for competitive search terms (6:32)

Module 03: How to Influence Ranking Factors

  •  YouTube search ranking factors (4:18)
  •  How to get more likes (5:03)
  •  How to get more YouTube comments (3:08)
  •  How to make sure people watch your videos longer (4:15)
  •  More benefits of having longer video views (1:07)
  •  How to get your video to be embedded to help it rank (2:07)
  •  Intent match ranking factor (2:52)
  •  How to influence the intent match ranking factor (4:50)
  •  How to get views for a new video (4:10)
  •  How to amplify views with this triple-play combination (4:53)
  •  How to increase sales and traffic from your email signature (2:12)
  •  Closed Captioning for SEO boost (2:50)

Module 04: YouTube's Recommendation Algorithm

  •  Example of Recommendation Algorithm (4:41)
  •  Playlists to boost recommendations (3:14)
  •  More about playlists (2:44)

Module 05: Getting Your Videos Into Google Searches

  •  Getting Your Videos Into Google Searches (3:37)

Module 06: How to Build Your Channel

  •  Overall channel strategy and insights (5:25)
  •  Strategy for new channels (8:54)
  •  What to do if your videos are not succeeding (8:34)

Module 07: Monetisation

  •  Strategies to make money from your channel (5:32)
  •  Selling from the about page (1:41)
  •  Sell more with YouTube pinned posts (1:46)

Module 08: YouTube Live

  •  Downloading the streaming and encoding software for YouTube live (2:59)
  •  Going live on YouTube live for the first time (2:35)
  •  Tips for running your live show while you are live (4:07)
  •  YouTube live tips for long-term success (4:07)

Module 09: Small Channel Adjustments that Make a Big Difference

  •  How to set a featured video to get more views (2:23)
  •  Making a unique channel URL (2:02)
  •  Showing video to newly subscribed users (3:00)

Module 10: Considerations When Creating a YouTube Show

  •  Evergreen topics vs current events (2:02)
  •  Daily vs. weekly vs. monthly show (4:10)
  •  Longer vs. shorter episodes (2:39)

Module 11: Leveraging YouTube AdWords

  •  Introduction (0:37)
  •  Creating your account (0:59)
  •  Setting up your first video ad (0:55)
  •  In-stream or video discovery ads (3:05)
  •  Setting budget, CPV and more (3:28)
  •  Location setting (3:28)
  •  Your ad group (1:04)
  •  Decision on in-stream ads (2:29)
  •  Adding your video to an ad group (2:03)
  •  How to write the headline and description for your ad (4:48)
  •  Setting your CPV (2:43)
  •  Demographic ad targeting (1:17)
  •  Interest and topic targeting (1:38)
  •  Keyword targeting (2:27)

Module 12: Using Social Media to Boost YouTube Rankings

  •  Introduction (0:44)
  •  All the benefits of social media automation (2:00)
  •  Hashtag marketing (4:19)
  •  Social media automation tools (5:01)
  •  SocialOomph for automation (3:36)
  •  Pinned tweets (0:57)
  •  Pinned Facebook posts (1:08)
  •  Putting together your RT team (1:47)
  • 13: How to Improve Long-Term Quality
  •  Food for thought on what to improve (3:27)
  •  How to get YouTube to teach you what to improve (7:05)
  • 14: Tips About Recording Equipment
  •  Audio recording equipment (3:47)
  •  Video recording equipment (9:47)
  • 15: Bonus Lectures
  •  Pruning your channel (2:59)
  •  In-Depth keyword research (9:29)
  •  Top SEO ranking factors (10:59)

    Assessment / Exam

    There is no formal assessment for this course.

    Related Content

      For short courses upon successful completion you will be awarded a personalised certificate of completion.

      For accredited courses a certificate will be sent directly to you from the appropriate awarding body.

      All students enrolled on this course are eligible to apply for a TOTUM PRO Card, which offers discounts in a wide range of shops and websites, helping you get money off food, holidays and flights, clothes, make-up gym memberships and much more.

      The TOTUM PRO card is aimed at professional learners, giving you access to exclusive discounts.

      Our training works on all devices including Mobile phones, IPad’s, Android tablets, Macs and PC’s.

      For the best viewing experience on our state-of-the-art e-learning platform we recommend an internet connection of 10Mbps or better.

      Please also use Google Chrome or Mozilla Firefox as your browser with Adobe Flash Player.

      E-learning is flexible, efficient, and cost-effective, meaning you can progress through the modules at your own pace, at your own time to fit the training in around your work and personal life.

      Short online courses also help employers to demonstrate that they have fulfilled their legal duties to ensure their personnel have been adequately trained.

      Once the courses have been completed, a confirmation of results can be saved or printed as evidence. This can then be kept on record as evidence of suitable training.

      You will instantly receive a confirmation email with your order details and your course login details will follow within one business working day.

      Please note that course bookings can not be processed outside of normal working hours, over weekends or on bank holidays and will be processed the next business working day.

      Step 1

      Click the 'Buy' or 'Add to cart' button and you will be taken to our payment/booking page where you can choose to pay online now using a debit/credit card or you can pay later by invoice.

      Step 2

      Once you have paid for your course(s), you will receive an email from our team advising how to begin your training.

      Step 3

      You will be provided with a username and password which will enable you to access the e-learning portal. Login to start your course, once you have completed and passed the course, you will be able to download and print your certificate straight away.

      Our mission is to help you learn the skills you need to reach your full potential.

      We are one of the fastest growing online training providers. We offer engaging, effective and flexible online training solutions to both individuals and businesses.

      We develop courses that help individuals to prepare for and complete their certification exams with ease. Our unique, flexible approach to learning means you don’t have to put your life on hold to get certified. You can study full time and part time, from home and work and on the move; online and on mobile devices.

      We provide world class education developed by highly skilled and experienced instructors. Our courses are upgraded regularly to ensure our learners are up-to-date with the latest industry requirements and best practices.

      Envico is working in partnership with My Training Academy offering e-learning and is not accredited by or associated with any examination bodies, awarding bodies, institutions or organisations in any way whatsoever.