AI for Product Marketers Course (Online (Instructor-led))
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AI for Product Marketers Course
Use generative AI to produce messaging, personas and campaigns faster without losing rigour.
Delivery Method
Online (instructor-led)
What You'll Learn
Applying generative AI to messaging, persona development and content, using prompting techniques that improve consistency, and speeding up go-to-market execution.
Great For
Product marketing managers, marketing communications, content and demand generation teams.
Course Overview
Product marketing produces a high volume of deliverables from a small team, which makes it an obvious place to apply AI — and an easy place to produce a lot of generic output quickly. This course is aimed at the difference: using AI on the drafting and iteration while keeping the market-driven thinking that makes the messaging land.
Covers prompting technique, persona and messaging work, and campaign deliverables from brief to execution.
Skill Areas
- Generative AI for messaging and positioning
- Persona development
- Campaign and content production
- Prompting technique
Booking
Live online sessions run regularly. Fees are set and charged in US dollars by the provider; the figure shown here is a guide only.
Visit Pragmatic Institute for dates and to enrol on AI for Product Marketers.
Related Courses
Pragmatic Institute help working professionals advance their product, data, and design careers by providing world-class training and certification programs. Since 1993, Pragmatic Institute has been the global leader in product management and product marketing training for professionals and companies around the world. We have issued over 250,000 certifications for product professionals. Our vision is simple: a world where every market has a voice, and every product solves a problem.
For accredited courses a certificate will be sent directly to you from the appropriate awarding body.
For short courses a completion certificate is available at the end of the course.
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E-learning and Online (Instructor-led) training is more flexible, efficient, and cost-effective.
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What would you like to learn?
Flexible and tailored learning pathways for both students and businesses. Whether you prefer the convenience of e-learning, the interactive engagement of online (instructor-led) training, the structured approach of classroom training, or the practical skills validation of NVQ qualifications, we have something for everyone.