SEO for Business (E-learning)

What is SEO?

SEO (Search Engine Optimisation) is the practice of optimising your website and its content to improve its visibility and ranking on search engine results pages (SERPs). SEO for business refers to the process of using SEO strategies and techniques to improve the visibility of a business's website on search engines, with the goal of driving traffic, increasing conversions, and ultimately boosting revenue.

Businesses can use various SEO tactics to improve their website's search engine ranking, such as optimising website structure and content, conducting keyword research and analysis, building high-quality backlinks, improving website speed and user experience, and implementing local SEO strategies to target local customers.

In short, SEO for business is a crucial aspect of digital marketing that helps businesses to reach their target audience, generate more leads, and increase their online visibility and revenue.

What's Included in the SEO for Business Course?

• Gain an understanding of link-building.
• How to get the best out of your on-site SEO.
• How to use Social Media to benefit your SEO.
• How to improve where you feature on your local searches.
• Understand how to best use pay per click adverts.

Right now, potential customers will be searching for your products and services and if they don’t find their way to your website, you could be deferring them to a competitor. Imagine if your website could rank above your competitors, using the kind of search terms that turn your visitor traffic into revenue. When SEO is done well, search engine optimisation can give search engines exactly what they need to put your website in a prime position on Search Engine Results Pages (SERPs).

The key is understanding what search engines need and since 90% of all searches in the UK are via Google, this pretty much means understanding Google. This basic SEO for Business course will explain the proven techniques that will help you reach and maintain top positions in Google.

Accreditation

• CPD Approved

Course Duration

80 - 100 Minutes

SEO for Business Course Modules

• Introduction to SEO
• Link Building
• On-Site SEO
• Social Media as part of SEO
• Local Search
• Pay Per Click (PPC)

Key Features

• Instant Access
• Instant Certificate
• Created by Industry Experts
• CPD Approved
• Fully Online Course & Test
• Full Online Video Course
• No Expiry Date

Related Courses

• Social Media courses
• Digital Marketing courses
• Web Design courses
• Web Development courses
• Graphic Design courses
• SEO courses

For short courses a completion certificate is available at the end of the course. You can screenshot this or print to confirm completion of the training.

You can access the LMS at any time if you require a copy of your certificate.

For accredited courses a certificate will be sent directly to you from the appropriate awarding body.

All you need to complete our e-learning courses is a computer, tablet or smartphone and an internet connection. Please check that your computer or device meets with our minimum recommended system requirements:

PC / Mac

OS: Microsoft Windows XP / Mac OS X 10.6

Browsers

Chrome 16+, Firefox 8+, IE9, Safari for Mac 5+

Up to date video drivers

Memory

Minimum of 512MB DDR

Software

Flash Player 10+

Download Speed

Broadband (3Mb+)

Mobile

The content has been tested and is known to work on iOS devices from the iPad 2 onwards and iPhone 4 onwards.

Tested on some Android devices including the Samsung Galaxy tab II and the Kindle Fire HD.

Beyond this is should work on most other Android devices but there may be some exceptions depending on OS version and browser used.

E-learning is flexible, efficient, and cost-effective, meaning you can progress through the modules at your own pace, at your own time to fit the training in around your work and personal life.

Short online courses also help employers to demonstrate that they have fulfilled their legal duties to ensure their personnel have been adequately trained.

Once the courses have been completed, a confirmation of results can be saved or printed as evidence. This can then be kept on record as evidence of suitable training.

You will instantly receive a confirmation email with your order details and your course login details will follow within one business working day.

Please note that course bookings can not be processed outside of normal working hours, over weekends or on bank holidays and will be processed the next business working day.

Established in January 2003. We are a leading training intermediary in the United Kingdom and registered to the ISO 9001 standard for quality management purposes.

Every year, Envico improve the lives of thousands of students by providing a comprehensive platform where they can explore and identify the best short courses, qualifications, certifications and study programs to match their needs and preferences. To achieve this, we collaborate with hundreds of short course providers, training organisations, educators and institutions of all sizes, all committed to attracting the right candidates and students.

Our aim is to provide students and training buyers the ability to purchase the highest quality training courses at the lowest possible prices and in their preferred studying method.

We offer e-learning, distance learning, online (instructor-led) and classroom training courses for students located anywhere in the world.

Our courses are produced using specialist online video production methods which ensure extremely high quality and fast content streaming. The combination of the presenter, professional scripts, animations, interactive games and quiz-style questions keeps learners interested and stimulated.

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