TikTok for Business (E-learning)

Why Use TikTok for Business?

TikTok is one of the world’s fastest growing social networks and is available in over 150 markets with over 1 Billion users each month.

The format involves posting short-form videos – mostly for entertainment. However, it also presents significant opportunities for businesses.

This course starts with the history of TikTok, its user demographics and the three business benefits offered by the platform.

On a practical level, we’ll show you how easy it is to create your TikTok Business account and optimise your profile.

There's information on how to create engaging content for your existing and potential customers, how to get to know your target audience, develop your content strategy and partner with influencers.

TikTok ads spread awareness of your company or promote the sale of your products or services.

We’ll discuss the importance of TikTok advertising campaign strategies, whether it’s a one-off offer, an advertisement group or a collection of advertisement groups.

Finally, we’ll show you how to use TikTok’s analytics tools to monitor the success of your advertising and use your insights to generate increasingly effective campaigns in the future.

Who is the TokTok for Business Course Suitable For?

This online TikTok for Business course is aimed at anyone who is involved in promoting and marketing their business online.

What's Included in the TikTok for Business Course?

Course Duration

19 minutes

Learning Objectives

By the end of this online TikTok for Business course, you will be able to:

• Understand the business benefits offered by the platform and how to create and optimise a business profile. 
• How to create a brand identity, content strategy and partnering with influencers
• Know how to plan and set up effective advertising campaigns

Business Modules

• TikTok Basics
• Using TikTok for Business
• TikTok Ads

E-learning Advantages

Online training is flexible, efficient and cost effective meaning the candidate can progress through the modules at their own pace and in their own time, so they can fit the training around their work and personal life.

Related Courses

• LinkedIn for Business
• Instagram for Business
• Social Media Marketing
• Facebook for Business
  
• Digital Marketing courses
• Marketing courses
• Sales courses

For short courses a completion certificate is available at the end of the course. You can screenshot this or print to confirm completion of the training.

You can access the LMS at any time if you require a copy of your certificate.

For accredited courses a certificate will be sent directly to you from the appropriate awarding body.

All you need to complete our e-learning courses is a computer, tablet or smartphone and an internet connection. Please check that your computer or device meets with our minimum recommended system requirements:

PC / Mac

OS: Microsoft Windows XP / Mac OS X 10.6

Browsers

Chrome 16+, Firefox 8+, IE9, Safari for Mac 5+

Up to date video drivers

Memory

Minimum of 512MB DDR

Software

Flash Player 10+

Download Speed

Broadband (3Mb+)

Mobile

The content has been tested and is known to work on iOS devices from the iPad 2 onwards and iPhone 4 onwards.

Tested on some Android devices including the Samsung Galaxy tab II and the Kindle Fire HD.

Beyond this is should work on most other Android devices but there may be some exceptions depending on OS version and browser used.

E-learning is flexible, efficient, and cost-effective, meaning you can progress through the modules at your own pace, at your own time to fit the training in around your work and personal life.

Short online courses also help employers to demonstrate that they have fulfilled their legal duties to ensure their personnel have been adequately trained.

Once the courses have been completed, a confirmation of results can be saved or printed as evidence. This can then be kept on record as evidence of suitable training.

You will instantly receive a confirmation email with your order details and your course login details will follow within one business working day.

Please note that course bookings can not be processed outside of normal working hours, over weekends or on bank holidays and will be processed the next business working day.

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